This is a logo concept I designed for Portside Dental, a dental practice based in Melbourne’s west. Given the practice’s proximity to the coast, I wanted to bring a subtle nautical influence into the identity and explore a visual connection to the sea. Having grown up in a coastal city myself, this was a theme I really enjoyed incorporating into the design. I settled on a simple lighthouse motif paired with a muted colour palette to create a soft, calm, and welcoming presence.
